In the corporate world, much is said about the importance of building a fort identityand. Having a well-defined purpose is essential to attract more talent and position yourself properly in the market. However, more than knowing all of this, it is necessary to know the components of organizational culture.
Developing a business culture requires a lot of care and planning. Therefore, being aware of what steps must be taken is essential to be successful in achieving this goal. In this post, we bring together everything you need to know about the components of organizational culture. Want to know more? Check it out below!
What is organizational culture?
Organizational culture is the set of habits, practices and values that define the company identity. These components are shared by leaders and leaders, in order to create a sense of unity and reinforce the company's positioning in the market.
All of this is essential to build the company's reputation, improve the employer branding and ensure employee engagement. This makes it easier retain and attract the best talent, in addition to increasing the innovation power and productivity of the organization.
What are the components of organizational culture?
As stated earlier, knowing the components of organizational culture it is of paramount importance to develop a striking identity for the business. Are they:
- Efficient communication;
- Quality leadership;
- Rituals and ceremonies;
Check out more details about each one below!
You values of a company have great influence on the how it positions itself in society and differentiates itself in the market. They are reflected in the interactions between employees, internal processes, customer care, design of new products and everything that involves the day-to-day business.
The best way to institutionalize these values is to create a code of conduct. This document serves to encourage positive behaviors and define which attitudes will not be tolerated within the company.
The way how employees behave on social media it is also a factor to be taken into account. Over the past few years, it has become common to dismiss employees for offensive comments to third parties on the Internet, as the practice violates the values and code of conduct of most companies.
Today, only wages and benefits are no longer sufficient to motivate professionals. They seek work for a purpose, something they believe in, and this must be very well defined by company culture. The employee feels the need to understand why he does what he does, to give more meaning and meaning to his career.
THE Space Xof the businessman Elon Musk, is a good example of this. The text describing the organization's mission says:
“Space X was founded in 2002 to revolutionize space technology, with the ultimate goal of enabling people to live on other planets”.
In addition to being clear and succinct, this is a purpose for which many people are willing to dedicate themselves.
3. Efficient communication
Speak in efficient communication already turned common sense, but unfortunately it has not yet become a common practice. Few companies invest time and resources to learn about their employees' personalities and understand their communication dynamics.
It takes a lot of study to use the communication channels effectively, with the right language and message for each group of employees. Thus, everyone is well informed about the expected processes and attitudes within the organization, which helps to strengthen the long-term culture.
4. Quality leadership
Efficient leadership is one of the main components of organizational culture. Business managers must constantly reinforce their mission, behavior standards and company processes for all employees. Without this, no other element works and the identity is weakened.
In addition to disseminating the culture, the leader must have integrity, authenticity, being clear in expectations and caring for employees. This is the type of attitude that everyone expects from the manager, who must be aware that it is one of the main foundations of the business culture.
5. Rituals and ceremonies
Establish rituals and ceremonies is one of the main components of organizational culture. It is about creating habits to improve processes, celebrate results, unite the team and improve the quality of services. All of this helps to disseminate values and purpose of the company on a day-to-day basis, strengthen identity.
As part of these rituals, actions such as integration of employees, monthly meetings and holiday parties, for example, are part of these rituals. It is important to note that they cannot happen in isolation, but rather with a certain frequency, so that they really are part of the company routine.
Creating a community means increasing the sense of belonging team members. For this, people need to know that they share the same principles, goals and values, which involves a structured work of communication and dissemination of organizational culture.
Searching for professionals who embrace the business identity already in the selection processes is a great alternative to facilitate this process. Thus, the company has a team that is much more engaged and satisfied with the work environment, which strengthens culture and improves results.
Among the components of organizational culture, empower employees perhaps it is one of the most difficult to put into practice. However, it is also one of the most effective ways to increase the sense of ownership of the team.
Manage your own time, activities and work without micromanagement it is extremely important for any professional. With this, it is possible to give a personal touch to the projects and make them really yours, which helps to ensure satisfaction with daily tasks.
Now that you know what the components of organizational culture, how about putting what you've learned into practice?
Pay attention to the aspects mentioned when building your company's identity. Thus, you will surely position your business properly in the market and achieve great results!
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